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Understanding how digital tools and tactics can be integrated into goal-orientated campaigns that enhance brands and motivate desired behaviors.


Incorporating marketing methods and practices from the perspective of manufacturers, distributors, and consumers.


Developing strategic marketing plans and being able to communicate and evaluate their return on investment.


Certificate: Marketing and New Media
University of California Los Angeles - 2014
PHd: Making Things Happen after The Great Recession
School of Hard Knocks - 2008
Bachelors of Science: Psychology
University of California Irvine - 2001
Bachelors of Arts: Studio Art
University of California Irvine - 2001
Associates: Digital Arts
University of California Irvine - 2001



creative direction

social media management

analytical reporting

campaign management


concept development

strategic marketing

consumer behavior research

brand strategy

community outreach

Consumer Behavior

Market Research

Intergrated Marketing

Writing for Advertising

Customer Relations

Crisis Management



Inland Empire Imaging Center



Principal Creative Director/Social Media Strategist

Headshots In Motion

April 2011 to July 2014


Marketing Consultant

KPRS Construction Services

January 2012 to Present


Art Director

TIO Agency

July 2010 to Aug 2013


Creative Director

Overnight Prints

January 2009 to August 2010



Hamesh Shahani Photography

April 2002 to July 2010


Image Strategist

Innovation Protocol

November 2007 to February 2008



Caltrop Engineering

January 2001 to August 2002


Phi Beta Kappa
Member at large: Downtown Long Beach Assocation - Economic Development Task Force Committee
Janurary 2011 - Janurary 2012
Member at large: International Tower Home Owners Association
Feburary 2011 - June 2012


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